Included in the deal is the NASCAR Manager franchise, which Martin promises will see a re-release "soon." In the open-letter, Martin explained that the acquisition from Eutechnyx provides DMi with "core art assets such as tracks and cars," providing the developer with a "starting place" to create future titles. That's a lot of stakeholders and people to get organized." Just to give you some context, a contemporary NASCAR video game has over 1,000 licensed and approved properties in it. And by 'everything', I mean a very long and complex set of negotiations and agreements. But it was something that could not be disclosed until everything was finalized. "It is a deal that had been in the works for several months. "As of January 1, 2015, DMi became NASCAR's exclusive licensee for video games and digital entertainment," DMi president Ed Martin wrote in an open-letter to NASCAR fans. Developer DMi Games has acquired "certain NASCAR-related assets" from previous series dev Eutechnyx, and will partner with NASCAR Team Properties to acquire "certain exclusive licensing rights as part of a multi-year agreement.ĭMi says it is "hard at work on several new games," including a new NASCAR racing sim for PC, PS4 and Xbox One set to launch in 2016. NASCAR, the very popular circle-based sport, is coming back to video games.
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